With such an amazing display of national support and recognition last year for breast cancer research you wonder what could they think of next. Well according to WWD the marketing team is pushing the envelop for innovative marketing strategies. The Susan G. Komen Breast Cancer Foundation is hitting 2011 with the ground running with the launch of the own fragrance do to hit stores in April 2011.
Blogger Diedre Woollard reported back in November of 2010 on http://www.luxist.com/ that "The fragrance is described as a sophisticated floriental with touches of citrus, green, musk and wood notes as reported by Diedre Woollard back in November of 2010.
She goes on to say that the "Promise Me" fragrance will come in a a 3.4oz eau de parfum fragrance in a collectible bottle for $59.00 and a 3.4oz. eau de toilette perfume for $29.99 along with a unique gift set for television shopping. So remember to keep a look out at your local Sephora , JC Penney, Ulta or check out the HSN to support the cause.